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Why I’m Happy When People Unsubscribe From My Email List

Why I’m Happy When People Unsubscribe From My Email List

by Suhaili Shazreena | Publishing Insights

Yes, it can feel devastating to see people unsubscribing from your email list. But rather than feeling devastated about it, you should rejoice that people unsubscribe from your email list on their own accord because of these reasons.

The Conventional Advice for New Authors That I Gladly Ignore And Never Regret Them

The Conventional Advice for New Authors That I Gladly Ignore And Never Regret Them

by Suhaili Shazreena | Publishing Insights

It’s our innate nature to seek advice from people who already come before us. For one, we don’t want to repeat their mistakes. And they’re more than happy to give us the advice too. While many of them are useful, there are some that I have to ignore simply because they don’t work for me.

The Only Time When Social Media Metrics Matter to You The Most

The Only Time When Social Media Metrics Matter to You The Most

by Suhaili Shazreena | Publishing Insights

Don’t get me wrong, social media metrics are important if it’s a part of your book marketing strategy. But the problem with most authors is that they’re focusing on the wrong thing as far as the social media metrics are concerned.

Hemingway Editor vs. ProWritingAid: Which One You Should Use in Your Editing Process

Hemingway Editor vs. ProWritingAid: Which One You Should Use in Your Editing Process

by Suhaili Shazreena | Publishing Insights

If you have to choose between Hemingway Editor and ProWritingAid, which one will give the biggest bang for your buck? The answer to that question will certainly surprise you.

ProWritingAid vs. Grammarly: Which One You Should Use in Your Writing

ProWritingAid vs. Grammarly: Which One You Should Use in Your Writing

by Suhaili Shazreena | Publishing Insights

If you can only afford to buy the premium version, which one should you pick? Here’s my suggestion on which one you should pick and how to incorporate these apps in your publishing process.

Why It’s Okay to Go All-In With SEO for Website Traffic

Why It’s Okay to Go All-In With SEO for Website Traffic

by Suhaili Shazreena | Publishing Insights

It can be risky to depend on SEO alone, especially with how the search engine landscape has changed over the years. But despite the changes, I don’t see anything wrong with depending on SEO to generate traffic to your website.

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The Efficient You is all about how you can run your author business like clockwork. This blog is the place where I share with you my discovery and thoughts about tools, books and publishing trend and how I implement everything I learn in my own business. So let me be your test dummy on all the things you hear about in business, specifically in the publishing industry so you don’t have to.

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