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The Only Time When Social Media Metrics Matter to You The Most

The Only Time When Social Media Metrics Matter to You The Most

by Suhaili Shazreena | Publishing Insights

Don’t get me wrong, social media metrics are important if it’s a part of your book marketing strategy. But the problem with most authors is that they’re focusing on the wrong thing as far as the social media metrics are concerned.

Hemingway Editor vs. ProWritingAid: Which One You Should Use in Your Editing Process

Hemingway Editor vs. ProWritingAid: Which One You Should Use in Your Editing Process

by Suhaili Shazreena | Publishing Insights

If you have to choose between Hemingway Editor and ProWritingAid, which one will give the biggest bang for your buck? The answer to that question will certainly surprise you.

ProWritingAid vs. Grammarly: Which One You Should Use in Your Writing

ProWritingAid vs. Grammarly: Which One You Should Use in Your Writing

by Suhaili Shazreena | Publishing Insights

If you can only afford to buy the premium version, which one should you pick? Here’s my suggestion on which one you should pick and how to incorporate these apps in your publishing process.

Why It’s Okay to Go All-In With SEO for Website Traffic

Why It’s Okay to Go All-In With SEO for Website Traffic

by Suhaili Shazreena | Publishing Insights

It can be risky to depend on SEO alone, especially with how the search engine landscape has changed over the years. But despite the changes, I don’t see anything wrong with depending on SEO to generate traffic to your website.

The Social Sharing Buttons Myth That We All Tend to Believe

The Social Sharing Buttons Myth That We All Tend to Believe

by Suhaili Shazreena | Publishing Insights

We have this belief that we must have social sharing buttons on our websites if we want more traffic coming from social media. But does it work as we hope for?

The Many Ways of Building an Email List from Scratch

The Many Ways of Building an Email List from Scratch

by Suhaili Shazreena | Publishing Insights

We all seem to think there’s only ONE way to build your email list from scratch. But the truth is, there are many ways you can go about it regardless of where you are in your author career.

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About The Efficient You

The Efficient You is all about how you can run your author business like clockwork. This blog is the place where I share with you my discovery and thoughts about tools, books and publishing trend and how I implement everything I learn in my own business. So let me be your test dummy on all the things you hear about in business, specifically in the publishing industry so you don’t have to.

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